After experiencing the benefits of Emotional Freedom Technique (EFT) or Tapping first hand, Elizabeth Hancock wanted to share the benefits with others and began her journey to become an Emotional Freedon & Transformational Wealth Coach.

ElizabethHancockFamily members: Me, 37 my Husband Adrian (a little bit older), Isabelle 6 and Joshua 5

Company: Elizabeth Mary Hancock

Previous career: Worked in a variety of HR and Training roles in London

Name & description of your business:
As the name and face of my business, I am an Emotional Freedom & Transformational Wealth Coach. I help stressed out Mums and Dads who are at the end of their tether and who are willing to try something different to regain control, balance and calmness back in to their busy lives.

I also help current and potential business owners & entrepreneurs, usually Mum’s, who are working hard to get beyond their current income or profit, to discover what’s in their way and tap into their inner business genius!

The two actually go very well together, it’s usually very similar limiting belief that we hold that keep us stuck and too fearful to break through our barriers and reach our full potential!

What gave you the inspiration to start your own business:
My own experience when I discovered EFT (Emotional Freedom Technique) or Tapping. I had such a powerful release from my first birth experience, which was very traumatic, and I used the technique regularly after that to deal with the difficult days of early parenthood and beyond, deciding to train so I could help other people. I don’t know where I would be without EFT!

How did you go from having an idea to getting the business up and running:
I knew pretty quickly that I wanted to share EFT with as many people as possible! When I was training I had to find volunteer case studies, who loved the transformation they experienced and soon were giving me referrals, so it just grew organically. Since my Son started school in September, I have been able to focus more on growing my business by reaching more people online. My current big project, The Happy Family World Summit starts on Tuesday 9th June. It’s a free on-line collection of interviews with parenting and wellbeing experts who will by sharing with you their knowledge, experience and strategies to help you to fall in love with being a parent again, creating the happier, calmer and more loving family you deserve! Go to

How do you juggle running a business and family life:

Badly sometimes! I am still developing my skills in this area! It is essential for me to be able to exercise first thing, which really energises me and sets me up for the day. That has slipped a little with the late nights I’ve been doing, working on my Summit but it’s short term and I know it won’t be forever. I tap on myself to help with procrastination and focus, and to stay in the present moment, not get distracted with other conflicting priorities.
I think it’s essential to keep the communication in the house going, so hopefully your partner can pick up the slack at busy times or that you can discuss and make a plan together. Explain to your kids why someone else is picking them up or why you need to do a couple of hours work on a Saturday, but that if you do you will be able to focus on them more fully, plan a trip somewhere or have some one on one time with each child. This is so much better than trying to sneek in catching up on emails while preparing dinner or when you think the kids aren’t looking!

What’s the best & worst thing about having your own business?

The best thing is that I can take my business in whatever direction I choose and can be me, rather than having to ‘tow the company line’ etc. I struggle with technology and a lack of admin and organisational support, but that seems to be getting better now I’ve been able to pay for some help in those areas!

Where would you like to be in 5 years time?

I am loving where I am right now, but I guess I would like to be more recognised in the US where EFT Tapping is more mainstream, and maybe be a guest on some more radio shows (I have just done my first one and absolutely loved it)! Ultimately I’d like to be able to focus purely on the client and strategic side, being able to afford the help I’ll need to do all the other stuff I’m not so good at!

What one piece of advice would you give to other mothers hoping to start up their own business?
My ONE piece would be to identify and deal with the things that are going to hold you back – a lack of confidence, feeling of not being good enough, fear etc. Other essential advice is to not rush in to it. Examine your drivers, what you want out of a business or job and be creative, what could you do that fulfils these goals? Don’t get hung up on having a fancy website or things like that when you first start. Visit some local Networking groups, my favourite local one is Athena – just get out there and meet people, they may not be potential clients themselves but they will know people who are and you won’t get them by sitting at home behind a computer!

& www.happyfamilyworldsummit